Business Administration & Business Psychology

About this programme

Curious about understanding the fundamentals of business while understanding what truly drives people? Do you want to enhance your career without putting your whole life on hold? Then, this online Bachelor's program might be exactly what you are looking for. This program equips you with the knowledge and skills to address both business and psychological challenges. Whilst simultaneously offering you flexibility due to our unique learning concept. This concept combines both online and face-to-face learning phases, is proven effective, and makes studying possible for everyone, including those with other commitments. In the online Bachelor's program in Business Administration & Business Psychology, you will gain a strong foundation in business administration while exploring the human aspects of business and consumer behavior. The curriculum is designed to build your knowledge gradually, starting with individual behavior, motivation, and decision-making, before moving on to group dynamics, consumer behavior, organizational development, and market trends. This program combines business administration with business psychology, enabling you to: With globalization and digitalization transforming business, this flexible program offers a unique opportunity to master these challenges. A blend of online learning and face-to-face sessions allows you to balance life, work, and education while staying connected with peers and professors. MCI | The Entrepreneurial School® is one of the most successful universities in the German-speaking region and Europe. Renowned business experts teac