Bachelor of Digital Business

About this programme

Digital technologies are not just influencing the business landscape they are transforming it entirely. To keep up with the pace of this change, organisations of all shapes and sizes are calling on the expertise of bright minds who consider business through a distinctly digital lens. The Bachelor of Digital Business will equip you with the in depth understanding to apply this perspective. Learn to apply this perspective to business practice and problem solving, with the option to tailor your studies to specific areas of business, like accounting, finance or marketing. Gain practical, real world experience with industry partners as you work through industry specific datasets, software, workshops, live projects and more.Assess how to apply emerging technologies such as artificial intelligence in ways that positively impact both business and society, while developing prized knowledge and skills in cybersecurity and big data.