Master of Business - Master of Marketing
University of Wollongong (UoW)Wollongong, Australia
Fee for international students
- Intakes
- Not published
- Duration
- 104 weeks
Programme facts
- Level
- Master's
- Duration
- 104 weeks
- Language of teaching
- English
- Study mode
- Not published
- Credits
- Not published
- Intakes
- Not published
About this programme
Marketing practice is being reshaped by digital transformation, data and artificial intelligence, altering how organisations engage customers and compete. The combined Master of Business and Master of Marketing responds to this changing environment by integrating broad business knowledge with specialised marketing capability. Through applied coursework and practice based learning, students develop an understanding of organisational contexts while building creative, analytical and technical skills relevant to contemporary marketing practice. The program supports the development of capability in data informed decision making, customer insight, and technology enabled marketing activity, preparing graduates for digital first roles across a range of industries.
Entry requirements
- IELTS6.5 overall
- Prerequisites
- A recognised bachelor’s degree in any discipline with an equivalent average mark of 50%.; A Graduate Certificate or Graduate Diploma in any discipline with an equivalent average mark of 50%.; A recognised master's degree in any discipline with an equivalent average mark of 50%.
Data: CRICOS, Australian Government.