Master's Programme in Business and Management - Marketing

About this programme

With a specialisation towards marketing, you will develop skills to analyse, understand and shape business operations in contemporary markets. You will gain advanced insights into business and product development and relationship building by learning how actors interact and co-create value in B2C and B2B contexts. Graduates are prepared for roles such as key account manager, business developer, marketing analyst, or in consultancy or academic research. Expand the information below to show details on entry requirements, programme-specific documents, selection criteria and tuition fees. A Bachelor's degree, equivalent to a Swedish Kandidatexamen, from an internationally recognised university. Proficiency in English equivalent to the Swedish upper secondary course English 6. This requirement can be met either by achieving the required score on an internationally recognised test, or by previous upper secondary or university studies in some countries. Tuition fee-paying students and non-paying students are admitted on the same grounds but in different selection groups. In addition to the general supporting documents, you may also submit a GMAT score in order to strengthen your application. Check the application guide for information on how to apply and what other supporting documents you need to submit. Expand the information below to show details on entry requirements, programme-specific documents, selection criteria and tuition fees. A Bachelor's degree, equivalent to a Swedish Kandidatexamen, from an internationally recognised university. Also required is 90 credits i