Fashion Design

About this programme

BA (Hons) Fashion Design nurtures a dynamic, inclusive, and supportive learning environment that centres on preparing students for the future, whether they want to pursue careers in industry, with community groups, set up their own practices and businesses, or continue their educational journeys. The programme seeks to create assured and specialist fashion design graduates with individual identities. The work of our graduates demonstrates creative freedom and diversity in terms of target audiences, ideas, concepts and processes towards individual interests and aspirations. The programme offers the opportunity to examine the field of fashion design in depth. Fashion is concerned with the shape, cut, silhouette and construction of clothing. Students honour and learn from fashion traditions whilst looking to the future, learning to balance originality of concept with design viability. The emphasis is on future heritage, not celebrity-driven, quick, and cheaply manufactured clothing, which often damages the term ‘fashion’. Students gain a working knowledge of core industry skills: research methods, analysis, translation, drawing and colour, technical investigation, form and material exploration, pattern cutting, construction and visualisation. Studio and workshop learning promotes innovation through making, including heritage and contemporary techniques, digital skills and design processes. Sustainable and responsible design continues to evolve and inform practices and outcomes. Students reflect on their beliefs and career aspirations through various design briefs that will con