Human Resource Management and Marketing

About this programme

Graduate outcomes: Strathclyde ranked joint 1st in Scotland HESA Graduate Outcomes results 2026 We offer some of the best teaching in Human Resource Management (HRM) in both Scotland and the UK This course covers areas such as recruitment and selection, training and developing and managing conflict at work. These are an important part of the management process in all organisations. We’re ranked in the global top 100 for Marketing by the QS World University Rankings 2026. Marketing will help you develop the skills you need for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services, and the role of communications in customer satisfaction. You’ll also benefit from practical, industry-linked learning through our Management Development Programme (MDP), giving you valuable employability skills, and the opportunity to compete in live marketing projects. Our students regularly compete in national and international marketing competitions too, with great success. Studying a marketing degree at the University of Strathclyde Business School means you'll be learning within a leading UK marketing department at a pioneering, internationally-renowned, triple-accredited academic organisation. Modern business is too complex to be covered by a single subject: modern managers need to have a broad outlook. You'll follow a broad-based Year 1 curriculum which will introduce you to a wide range of business disciplines, alongside the Business School’s core modules for business knowledge and skills (the Management Development