Industrial Economics

About this programme

How do businesses stay competitive in fast-moving markets? Why do some firms dominate their industries while others fail? How do decisions on pricing, innovation, and strategy shape business success? Our BSc Industrial Economics gives you a unique opportunity to explore how economics applies to real-world business challenges. You’ll learn how firms operate in competitive markets, how government policies shape business decisions, and how data can be used to drive innovation and strategy. Combining the rigour of an economics degree with practical insights into firms, markets, and competition, this course equips you with the skills and knowledge to understand and influence the decisions that shape today’s global economy. Established over 75 years ago, our BSc Industrial Economics has a proven track record of producing influential leaders across industries, including Kevin Ellis (PwC UK), Sir William Adderley (Dunelm) NS Sir William Timpson CBE (Timpson). You can deepen your experience through optional study abroad opportunities at the university's campuses in China or Malaysia, or our partner universities. You can also apply for this course with an integrated placement year . You'll join - and be able to tap into - the Business School's global community of over 27,000 graduates. Meanwhile, our Small Business Charter accreditation reflects our commitment to supporting local enterprise, helping to place students with start-ups and micro-businesses. How do businesses stay competitive in fast-moving markets? Why do some firms dominate their industries while others fail? How do