Branding Campaign Management

About this programme

Branding Campaign Management Master programme (Ma/ MSc) Faculty of Sociology and Communication BRAŞOV Program description The master's field in which this study program integrates is Sociology. The duration of studies is 2 years (120 ECTS credits). The aim of the master's degree is to offer an in-depth theoretical and practical training, materialized in the formation of useful instrumental-applicative skills both from the perspective of insertion on the labor market and for the development of scientific research capabilities in the field of social sciences and communication. The master's program in Branding Campaign Management will develop graduates’ skills in managing interpersonal relationships when working in a team carrying out projects dealing with public persons’ communication, organizations and brands of products or services. Completion of this program of study enables graduates to approach several professions in the field of social sciences and communication.Perspectives after graduation: specialists (senior expert and management, including for the top management level, respectively director / manager of public relations) able to promote public relations products, to manage communication in crisis situations and to work in multidisciplinary teams based on principles of efficiency and professional ethics.